Advanced Golf Technologies
True Performance / True Innovation
Grip-It! Performance System Used and endorsed by
J.B. Holmes
PGA Tour Player
The Advanced Golf Technologies Learn More Center
Let our PGA Professionals Teach you more about our family of products.
Video Catagories
PGA Pro's on the Grip-It!
PGA Tour Player Mark Hensby
Mark Hensby talks about how the Pro's Choice Grip-It! has helped him improve his golf game.
PGA Tour Player J.B. Holmes
J.B. Holmes talks about the Pro's Choice Grip-It! and how it has helped him achieve some of his dreams.
Mark Hensby and Michael Carrcik
Veteran tour caddie Micael Carrick and PGA Tour Player Mark Hensby explain how pros and amateurs benefit from maintaining their equipment at its peak condition using the Pro's Choice Grip-It.
J.B. Holmes
Praise for the Grip-It!
Product Demonstrations
Club Face Cleaning:
PGA Teaching Professional Kent Danjanovich demonstrates club face cleaning to Garret Mitchell using a towel and the Pro's Choice Solution.
Grip Cleaning and Re-hydration
Watch PGA Tour Caddie Veteran Michael Carrick as he explains the two step cleaning and re-hydration process for golf grips.
How the Grip-It! system works.
How the Grip-It! Works
Effects on Golf Balls:
PGA Professional Instructor Kirk Lucas teaches how the Pro's Choice Grip-It Solution removes chemicals that adhere to the polycoat of your golf ball, making it slippery and difficult to control.
Effects on Club Face
PGA Professional Insructor Kirk Lucas teaches how the Pro's Choice Grip-It Solution removes the stubborn chemicals that adhere to your club face such as pesticides, fungicides, and fertilizers.
Effects on Golf Grips:
PGA Professional Instructor Kirk Lucas, Michael Carrik, and Mark Hensby talk about how important it is to maintain your equipment and how the Pro's Choice Family of products helps them deliver their best performances.
Benifits of Using the Grip-It
Touch and Feel:
It really is All About Contact. PGA Tour Caddie Michael Carrick, National PGA Director and Golf Instructor Mike Crotty, and PGA Teaching Professional Kirk Lucas teach you how the Pro's Choice Grip-It System can help you experience all the important touch and feel to deliver a fine shot time after time.
Less Re-Gripping:
If you don't like having your clubs re-gripped, you'll love the Pro's Choice Grip-It! Here what LPGA Tour Player Kris Tschetter, Amateur Golfer Mark Pasten, and PGA Teaching Professional Kirk Lucas have to say about it.
Increased Confidance:
PGA Tour Player Mark Hensby, Aspiring Tour Player Dudley Payne, and PGA Teaching Professional Kirk Lucas discuss how keeping your equipment in top condition with the Pro's Choice Grip-It will increase your level of confidence with every shot.
Having a new grip feel:
PGA Tour Player Mark Hensby, Aspiring Tour Player Dudley Payne, Amateur Golfer Ray Ranelli, Teaching Professional Bryan Zell, and PGA Tour Caddie Michael Carrick discuss how you too can enjoy the feeling of fresh grips everyday by using the Pro's Choice Grip-It deep cleaning and re-hydration system.
Control and Consistancy:
PGA Tour Players J.B. Holmes and Hensby join Austin Wolitarsky (Southern California Junior PGA Player) and Teaching Professional Bryan Zell teaching how keeping your grips soft and supple with a natural tact will increase your control and consistency with every shot.
Increased Confidance:
PGA Tour Player Mark Hensby, Aspiring Tour Player Dudley Payne, and PGA Teaching Professional Kirk Lucas discuss how keeping your equipment in top condition with the Pro's Choice Grip-It will increase your level of confidence with every shot.
The Importance of Equipment
Equipment Maintence:
Kirk Lucas, Michael Carrik, and Mark Hensby talk about how important it is to maintain your equipment and how the Pro's Choice Family of products helps them deliver their best performances.
The 4 C's:
Kirk Lucas describes how the Pro's Choice Grip-It Re-hydration kit will help you with the 4 C's of golf: Confidence, Contact, Control, and Consistency.